We help brands become visible where decisions are now made — inside ChatGPT, Google AI Overviews and AI-powered search. Two decades of digital and e-commerce leadership, focused on the one shift that changes everything.
Search is no longer a list of blue links. People ask ChatGPT, Gemini and Google's AI for recommendations — and the brands named in those answers win. Most agencies are still optimising for a search experience that is quietly disappearing.
SmartMoves works the other way around. We start from how AI systems actually retrieve, trust and recommend brands, then build the structure, authority and content that earns a place inside those answers. Every claim we make is grounded in evidence, not assumptions — verified in live search, structured data and analytics rather than guesswork.
At our core, SmartMoves is a growth agency. Websites, content, SEO and digital marketing are all means to one end: more customers, more revenue and measurable results.
What has changed is where that growth comes from. More and more buying decisions now begin inside AI — people ask ChatGPT, Gemini and Google’s AI for recommendations before they ever click a link. Brands that aren’t visible there quietly lose customers they never see.
So we go where the growth is. We design websites machines can read, build entity authority AI systems trust, and create content written to be cited inside answers — turning AI visibility into durable business growth, in every language your customers use.
Müge is a digital and e-commerce leader with over two decades of experience building and scaling Turkey’s most influential online platforms. She has served as General Manager of sahibinden.com, Country Manager for Allegro Group / Naspers, General Manager of Milliyet Emlak, and Chief Digital Officer & e-commerce / omni-channel director at Vakko. In 2001 she founded Gurme Rehberi, Turkey’s leading gastronomy platform. Today she leads SmartMoves’ AI-visibility strategy.
in · LinkedInEser blends product marketing with hands-on engineering. A software engineer and product marketer, he has led product, marketing and technology at leading Turkish digital platforms including GittiGidiyor, Hürriyet and Milliyet Emlak, where he served as Deputy General Manager of Product Marketing & Technology. He holds a Master’s in Marketing Communication from İstanbul Bilgi University. At SmartMoves he turns AI-visibility strategy into technical reality — schema, site architecture and automation.
in · LinkedInEvery audit and recommendation is verified in live search and structured data — no guesswork.
AI visibility is our core discipline, not a feature bolted onto traditional SEO.
Schema, semantic HTML, site architecture and automation handled in-house, end to end.
Visibility tied to leads and measurable business results, not vanity metrics.
Visibility built across the languages and markets your customers actually search in.
You work directly with founders who have led digital at national-scale platforms.
The tools and standards we use to make brands machine-readable.
Tell us about your brand and we’ll show you where you stand inside today’s AI answers — and how to win them.
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